PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
"15-year-old ex-congressional IT aide accused of stealing 240 government phones, selling them at pawn shop in Boca"
KEY ELEMENTS:
- Age: 15-year-old
- Location: Boca
- Relationship: Ex-congressional IT aide
- Shocking element: Stealing 240 government phones
- Information gap: Why did he do it?
- Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the high-CTR pattern by including a specific minor age, family relationship, and a shocking element, creating intrigue and leaving readers wanting more.