PATTERN USED: A
EXPECTED CTR: 1.00%+
TEASER:
"15-year-old accused of shooting, killing 12-year-old brother, charged in Minneapolis"
KEY ELEMENTS:
- Age: 15-year-old and 12-year-old
- Location: Minneapolis
- Relationship: Brothers
- Shocking element: Shooting and killing within family
- Information gap: Why did the shooting occur?
- Verb tier: 1
WHY THIS WILL WORK:
This teaser follows the proven high-CTR pattern by including specific ages, a family relationship, and a shocking event, creating an information gap that intrigues readers to click.